Bachelor of Business Administration

The Bachelor of Business Administration (BBA) from Nexford University provides a comprehensive foundation in business principles and practices, preparing students for leadership in a globally connected economy. This program combines general education with specialized coursework, offering eight in-demand specializations, including Business Analytics, Entrepreneurship, Digital Marketing, Supply Chain Management, Artificial Intelligence, Product Management, Digital Transformation, and International Business. The interdisciplinary approach encourages critical thinking, analytical reasoning, and strategic problem-solving, positioning graduates for transnational careers and further education, including Nexford’s MBA program.

Who Should Register

This program is ideal for:

• Aspiring professionals seeking foundational and specialized knowledge in business.
• Individuals aiming for careers in diverse fields such as digital marketing, supply chain management, or international business.
• Learners planning to advance to graduate-level business programs, such as the Nexford MBA.

Why Choose Nexford

Nexford University, based in Washington, DC, is a mission-driven Public Benefit Corporation prioritizing public benefit over profit. By aligning credentials with workforce needs, Nexford ensures learners gain career-ready skills through personalized, innovative education models. With a focus on lifelong success, Nexford delivers accessible and impactful learning opportunities to global citizens.

Admission Requirements

To enroll, applicants must provide:

• Government-issued identification.
• Passport-style photo or selfie.
• Evidence of English language proficiency.
• Self-certification of high school completion or equivalent (e.g., GED or national exam certificate).
• Note: Nexford may request official transcripts or document verification during the admissions process.

BBA Courses

The Nexford BBA program is structured to offer a comprehensive, highly relevant learning experience designed for ambitious individuals who want to be business leaders. From foundational courses to developing deeper skills and knowledge in specific fields, our learners start making an immediate impact even before they complete their degree.

General Education: 10 courses
General education courses lay the groundwork for success in any undergraduate degree, covering essentials such as communications, math, and humanities. These courses enhance critical thinking and build you learning skills to prepare you for success in your program.

Degree Core: 15 courses
Degree Core courses include business skill essentials every BBA learner needs in the workplace. Each course is meticulously crafted to ensure you have a solid foundation in business principles, covering topics from management and marketing to finance and AI.

Business Electives: 10 courses
Learners get to choose ten courses from Nexford’s Business Electives to deepen understanding and skills. These 10 courses strengthen your business acumen and allow you to explore subject areas in more depth while designing your learning path to meet your career goals.

Specialization Electives: 4 courses
Nexford’s BBA is designed so learners can earn up to four specializations or select a specific area of study and build deep competency in their professional field. Alternatively, learners can mix and match four courses across specializations to create a customized set of skills.

Capstone: 1 course
The capstone course asks learners to tackle real-world business challenges and present their strategic solutions, serving as a valuable portfolio project that demonstrate business knowledge, skills, and ability to successfully lead in today’s dynamic economy.

What You'll Learn

Students will acquire skills and knowledge in:

• Business Fundamentals: Understand key business concepts, principles, and frameworks.
• Communication: Develop effective written and oral communication skills for diverse professional settings.
• Leadership & Teamwork: Assess the roles of leadership, management, and team dynamics in organizational success.
• Technology: Apply digital tools and data analytics to support decision-making.
• Legal & Ethical Standards: Interpret global business challenges through ethical, legal, and cultural perspectives.
• Quantitative Reasoning: Analyze complex problems, interpret data, and make informed decisions.
• General Education: Build a well-rounded foundation across disciplines, including the humanities, sciences, and mathematics.

Graduates will be prepared for roles such as:

• Business Analyst
• Marketing Manager
• Operations Manager
• Digital Transformation Consultant
• Supply Chain Specialist

Specialized career opportunities align with selected focus areas, including artificial intelligence, entrepreneurship, and international business.